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"Characters" and "players" are not the same thing. Every new character -- whether played by old and new players -- gets the AA. Every account is treated the same.

edit: dangit joel

They're looking into it, but it's a lot more complicated for vets. They have to search the database for everyone who got a level while subscribed before they know who to give points to. Whereas for...

Give all newbies a 100% immunity buff on their first run-through of every dungeon!
Give all level 80s a half-set of Khitai armor (or equivalent buff) that decays after few weeks and must be...

I doubt delivering the points is the hard part. AA is earned only while subscribed. By the time they've created the database query to figure out who leveled while subscribed and how many times, it's...